Connecting leading brands to world class athletes.
We are the commercial representation company behind elite soccer players. Brands come to us with a goal, we design the campaign scope around it, negotiate directly with the athlete and run the partnership end to end.
Real campaigns with our athletes
Who we are
NextContract is the commercial representation company for elite soccer players. We hold a direct mandate from the athletes and their management, which means you negotiate at one table instead of chasing agents. A brand arrives with an objective; we build a custom campaign scope around it, negotiate the terms with the athlete and manage the partnership end to end: creative, image rights, territories and delivery. Global or national, one campaign or a long-term contract.
Your brief
You come to us with an objective, a market and a budget in mind.
Custom scope
We design the campaign around that goal and your activation calendar.
Athlete negotiation
We take the scope to the athlete and negotiate the commercial terms.
One direct contract
A single agreement covering image rights, usage and deliverables.
Production
Content is produced and approved by your brand and the athlete.
Launch
The campaign goes live on schedule, in every agreed market.
Why a campaign with these names pays back
Three reasons a global brand signs an athlete instead of buying more media: an audience it cannot rent, a return the market can measure, and a face the competition is left without.
It moves market share, not just awareness
Brands running athlete sponsorship report an average 20% increase in market share. That is the line a board cares about: the spend is not buying visibility, it is buying position against the competitor already sitting on the shelf next to you.
Every 1 million invested returns about 3.4 in media
Industry benchmarks put athlete sponsorship at roughly $3.4M in media exposure for every $1M spent, because press, fan accounts and reposts carry the campaign for free. The financial market reads it the same way: sponsor stocks show positive abnormal returns on the day these deals are announced.
The price of these names only goes up
Athlete endorsement moved $62B in 2025 and is heading to $119B by 2034. Signing early fixes today's value for the whole term, and category exclusivity removes the athlete from your entire sector while the contract runs. You are buying the asset and denying it to the competition in the same signature.
Brands that trusted our athletes
Three names the whole world watches
We connect who the world watches to the companies who want to be seen
Brand Partnerships
Long-term sponsorship and endorsement agreements, structured around your activation calendar and markets.
↗Tailored Campaigns
Personalised campaigns built on each athlete's image, backed by first-party audience data and delivered ready to run.
↗Image Rights Management
Usage, approvals and renewals handled in one place, directly with the athlete's side.
↗Every partnership, shaped to the objective
Each decision has two ways to run. You choose, we structure the rest.
From first contact to delivery
Contact
First conversation with our team, through the form or by email.
Understanding
We map the objective, the markets and the calendar.
Deliverables
Scope is defined: deliverables, campaign territories and contract period.
Values
Commercial terms are negotiated against the defined scope.
Proposal
The consolidated proposal is taken to the athlete.
Contract
Signatures. The partnership becomes official.
Delivery
The campaign runs with our team alongside yours, produced by our team or by yours.
Campaigns that cross borders
Built with brands and delivered to audiences across the Americas, Europe, the Middle East and Asia.
Three athletes, 275M+ fans
Want the full picture of how we work?
The company presentation goes deeper: the campaign menu, an example of a full one-year scope, territories, the commercial model and real campaign cases. Built to read on any device.
The Next Contract Starts Here
Every partnership is structured around your brand’s objectives, markets and activation calendar. Share your details and our team will return with a tailored proposal.
Questions brands ask before signing
Tap a question to open the answerHow do I hire a soccer player for an advertising campaign?
You talk to whoever holds the athlete's commercial mandate. For Raphinha, Lamine Yamal and Ronaldinho, that is NextContract. You send the objective, the market and the timing; we design the campaign scope, negotiate the terms with the player and the contract is signed directly with the athlete. No chain of agents in between.
Who manages brand deals and advertising for Ronaldinho, Raphinha and Lamine Yamal?
NextContract holds the direct commercial mandate for these athletes. Sponsorship, endorsements, image rights and campaign production are negotiated through us, together with the players and their management.
How can my brand advertise with a FC Barcelona player?
Raphinha, the club's captain, and Lamine Yamal are commercially represented by NextContract. Send us the brief and we come back with a scope: social content, a brand film, image rights for your own media, events or a full ambassadorship, in the territories you need.
How much does it cost to sponsor a professional footballer?
There is no price list. The value is defined per campaign and moves with six variables: which athlete, the size of the scope, the contract duration, the territory, whether you want category exclusivity, and the production model. A single post and a year-long global ambassadorship sit at opposite ends of the same scale.
Can a mid-sized company sponsor a famous athlete, or is it only for giant brands?
Yes, it can. The scope is what scales, not the athlete. A focused campaign with a few deliverables in one market is a real, common format. Big budgets buy long terms, wide territories and exclusivity, not access.
What is included in an athlete sponsorship contract?
Whatever the scope defines: social posts and Reels, a brand film, performance ads, image rights for your own media, out of home, product placement, VIP presence, meet and greets, signed items, promo codes and co-branded products.
What is the difference between an influencer campaign and an athlete campaign?
Reach is similar; trust is not. An elite athlete carries years of public achievement, which transfers to the brand as credibility rather than as a paid mention. Athlete posts also tend to engage around twice as much as influencer posts.
How do I contact an athlete's agent for a partnership?
You do not have to. We hold the mandate, so one conversation with NextContract covers the athlete and their management. Send the brief through the form on this page and our team responds with a shaped scope.
Can we run the campaign only in our country?
Yes. Territory is written into the contract. It can be a single country, a set of markets, a whole region or a worldwide agreement, and the media is geofenced accordingly.
Can we get category exclusivity so the athlete does not work with our competitor?
Yes. The athlete declines competing brands in your sector for the contract term. Exclusivity is priced as part of the scope, because it removes other opportunities from the athlete.
How long does it take to get a campaign live?
After signature, first deliverables can run within weeks. The full calendar is agreed at kick off. The speed comes from the direct mandate: one aligned table at the negotiation instead of a chain of intermediaries.
Who produces the campaign content, and who approves it?
Our team can deliver final assets, or your team produces with the rights cleared. Hyper realistic AI production is also available. The athlete's side approves every asset before release, which protects the athlete's image and your brand equally.
Do you work with betting, iGaming or crypto brands?
Everything is open to proposal and negotiation with the athlete, as long as no exclusivity contract exists in that sector or market, and only for licensed, regulated companies.
What happens if the athlete cannot deliver?
Deliverables are contractual. If something is missed for reasons within the athlete's control, it is replaced or refunded. Injury, match calendar and force majeure are rescheduled.
Which athletes does NextContract represent commercially?
Raphinha, FC Barcelona captain and Brazil international; Lamine Yamal of FC Barcelona and Spain; and Ronaldinho, Ballon d'Or winner and global icon. Together they reach more than 275 million followers across Instagram, TikTok and YouTube.
What is NextContract?
NextContract is a commercial representation company for elite soccer players. It connects leading brands to world class athletes: it designs custom campaign scopes, negotiates directly with the athletes and runs the partnership end to end, worldwide.
How do we start a conversation?
Send your objective, market and timing through the form on this page. Our team comes back with a shaped scope and a value for the athlete you have in mind.